In 2007, our founding partners were members of a newly formed team at the King Arthur Flour Company set to bring that brand to national prominence in the home baking industry. Over the course of the next ten years they worked collaboratively to significantly grow household penetration for the brand. Total sales and market share also experienced phenomenal growth under their leadership.
The King Arthur Flour brand was transformed from a regional (East Coast) player to the number two selling flour brand in the country and an important leader in the market. By 2016 King Arthur Flour had the number one selling SKU in nearly every flour category it competed in and had successfully entered several new categories, including baking mixes and gluten free.
Grindstone Sales & Marketing was formed in 2016 to bring the same successful leadership and execution honed at King Arthur Flour to other brands. Business mentors are key—that’s why when it comes to client selection, we’re choosy. We give each of our clients the time and guidance they need and deserve. Whether you’re seeking an alliance with the right broker partner or help formulating a marketing plan, call us today. Together we’ll create and refine your plan for success. We didn’t get there alone. And neither will you.